I would like to start off with a quote from speaker and author, Erik Qualman, author of Socialnomics: How Social Media Transforms Life and Business: “we do not have a choice whether we do social media. The choice is how well we do it.”
Here is my take on social media: I think it is possible to not choose any social media, especially if you are a luddite or have had a bad experience with one, but I think it is hardly impossible not to use or even visit any social media platform in this day and age. Social media can and has advanced communication, either for better or for worse. Use it for better, and not for worse. Use it purposefully, timely, and impactfully.